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The best Customer Care Loyalty Program in the auto repair industry.

Your Loyalty Program is more than a marketing checkbox – it’s a powerful reflection of your brand identity.

It tells your customers what you value, from your commitment to your team to your dedication
to your community and the exceptional service you provide.

We’ve been crafting award-winning loyalty programs for 26 years. Let us show you how to create a program that truly resonates with your customers and transforms your business.

 

DRIVE MASSIVE RETURN
Attract new customers, retain the ones you love, and boost your bottom line.

BUILD MEANINGFUL RELATIONSHIPS
Earn the respect and loyalty that your business deserves from your community. 

SHOWCASE YOUR VALUES
Let your customers know what matters most to your company.

REWARDS DOLLARS DONATED (2024)

ACTIVE LOYALTY MEMBERS

%

HIGHER REVENUE EARNED FROM LOYALTY CUSTOMERS

A smiling mechanic shakes hands with a happy customer who stands beside his wife

IT’S A PHILOSOPHY.

Pit Crew Loyalty is more than a program, it’s a philosophy. We believe in fostering connections, making a difference, and helping businesses thrive alongside their communities.

Our research backed community-driven approach cultivates deeper connections, fuels social impact, and propels your business forward.

THE TOTAL CUSTOMER
CARE LOYALTY PROGRAM

INCLUDES:

EMAIL + SMS REMINDERS

reward dollars

reward gift certificates

charitable campaigns

employee spotlight

business cross-pollinator

digital gift cards

customer referrals

roadside assistance

oil change club

segmented messaging

customer account
page

Happy & Loyal Customers
Surprise and delight your customers with personalized rewards. Communicate directly and effectively through text messaging or directly in their Customer Account Page.

Grow Your Customer Base
Harness the power of word-of-mouth marketing with our built-in Gift Card program. Encourage customers to spread the love and attract new ones by having them market for you.

Know Your Customers Inside & Out
Segment your customer communication, identifying trends and commonalities across segments for targeted marketing campaigns for text, Email and Mailers.

Boost Repeat Business
Drive frequent visits and larger purchases with the digital loyalty card. Reward loyalty and encourage customers to keep coming back for more, and give your customers the opportunity to do good.

Retain Your Best Customers
Identify customers at risk of churning and reduce your one-and-dones. Use these insights to proactively engage your customers with personalized offers to keep them filling your bays.

Onboarding & Marketing
Receive dedicated support with your Loyalty Program launch, communication, social and PR strategies from onboarding through implementation and beyond.

STATE-OF-THE-ART TOOLS

built alongside shop owners to solve real-world issues, and constantly improving.

Customer Grading Report

Marketing Playbook

iMatrixPro

Customer Accounts

Charitable Giving

DO YOU HAVE LOYALTY QUESTIONS?

Book a consultation with our team of specialists.

Pit Crew Loyalty empowers you to move beyond the transactional relationship with your customers, fueling loyalty and community growth.

20%

increase in new customers

30%

fewer one and dones

40x

greater loyalty customer spend

WE PARTNER WITH SOME OF THE BEST PROGRAMS IN THE INDUSTRY TO HELP YOU BUILD YOUR SHOP AND IMPROVE YOUR COMMUNITY.

DON’T JUST TAKE
OUR WORD FOR IT…

“We have been using Pit Crew since 2017, and the impact on our business has been phenomenal. Jeff Rudnick and his team are experts in all aspects of rewards, loyalty, and consumer psychology.”

Jon Bockman

Bockman's Auto, Truck & Tires

“The best retention program I’ve seen. The ROI has been the highest I’ve had.”

Tony Lynn

Advanced Auto Clinic

“We waited nearly 2 years and I wish we’d done it right away… It really does work. Stop waiting and do it.”

Joe Hanson

Gordie's Garage
Mark Simons, Rolf's Import Auto Service

“I’m seeing higher repair order tickets AND increased visits.”

Mark Simons

Rolf's Import Auto
Brian Bates, Eagle Automotive

“A very solid program that creates sizeable increases in customer loyalty, car count, and average ticket sales.”

Brian Bates

Eagle Automotive

TRUSTED BY

READY, SET, GO!

Ready to connect with the Pit Crew team to learn more about what we can do for you?